The Business of Being an Artist

I made this video for a business practices class I am teaching this winter. Most of the material came from a workshop I developed for Artist Trust of Washington. I thought you might find it interesting.

The Core Values Index assesses our basic human nature and gives us some tools to explore our strengths and weaknesses as an entrepreneur. To take the quiz go here !

Jack Conte, a founder of Patreon discusses the changes in the way artist make money in the digital age. Watch this video:  https://www.ted.com/talks/jack_conte_how_artists_can_finally_get_paid_in_the_digital_age

Freelance photojournalist really have to manage their finances. Thanks to the National Press Photographers Association they can build a quick and easy financial snapshot of their career and know what they must charge. Take a look at their calculator here:  https://nppa.org/calculator

Every business needs a financial model. I have created a financial spreadsheet that is simplified for ease of use.  All you have to do is enter data in the fields that are YELLOW and the rest is calculated for you automatically. I developed this model back in 1997 with the help of a CPA firm.  It isn't perfect, but it gives you meaningful data to consider when setting prices and target market goals. If you are interested in receiving a copy download it here: https://drive.google.com/open?id=0B7gsJIe7OUfcVmtKYVNLWTE2Nkk   For instructions how to use the spreadsheet email me at: ira.gardner.photo@gmail.com

Here is a link to an interesting workbook about developing a business model.  https://strategyzer.com/books/business-model-generation Source: Wikipedia Examples [ edit ] In the early history of business models it was very typical to define business model types such as bricks-and-mortar or e-broker. However, these types usually describe only one aspect of the business (most often the revenue model). Therefore, more recent literature on business models concentrate on describing a business model as a whole, instead of only the most visible aspects. The following examples provide an overview for various business model types that have been in discussion since the invention of term  business model : Bricks and clicks business model Business model by which a company integrates both  offline ( bricks ) and online ( clicks )  presences. One example of the bricks-and-clicks model is when a chain of stores allows the user to order products online, but lets them pick up their orde